Sunday, 18 May 2008
How to Succeed with Affiliate Programs
Affiliate programs are the first choice of most newcomers to net earnings because they have many advantages:1. All you have to do is to join a merchant program as an affiliate and send visitors to the merchant site2. All other work such as making a sale, delivering the product or service, receiving payment, attending to the complaints or making a refund, is handled by the merchant site.3. The merchant site also sees to it that you are paid commission when a sale is made through your efforts.4. You are also rewarded when a sale is made through the efforts of an affiliate referred by you to the merchant site.All easy and simple. But most affiliates soon find that in spite of their best efforts they are not making any money. This is because the affiliate earnings depend not on how many visitors they send to the merchant site, but how many of them buy the product or service of the merchant.So just sending visitors to the merchant site is not enough. You can do this easily by joining traffic exchange or autosurf programs. Your merchant site will be seen hundreds of times but it will not make a sale. This is because these visitors are not interested in your site. They are looking at it to earn credits so they can show their site to others.This is not to say that traffic programs have no use at all.I have used them successfully to build my downline in free-to-join programs, but have never made a sale through them. Most members of such programs are promoting their own programs. They could get interested in joining other opportunities, but would rarely go for a product themselves.So if you want to earn from affiliate programs, the thing to do is to send interested visitors to your merchant site. Who is an interested visitor?This is the visitor who reached your site by himself. He is looking for the product you are promoting. This is why he took the trouble of finding it from a search engine or from the particular kind of ads or forums.This visitor is red hot for a sale. He is already interested in your product. If he finds what he wants on your merchant site, he is very much likely to look at the product's features, mentally compare it with other similar products, ask for more information by giving his email address. All this can lead to a sale and a commission for you. How to target interested visitorsThe best way to reach interested visitors is promoting your products through search engines submissions, placing catchy ads, posting in forums or through your own website.This may sound daunting to newcomers at first but all these are do-able with a little effort. You can get help for mastering all these skills from the resources freely available on the internet. Joining right affiliate programs can also help a good deal to gain affiliate mastery. While great many affiliate programs give you a few text ads and banners and be done with you, there are some programs that give valuable training to succeed. Be positiveMost newcomers to internet earning fail because they expect to be rich in a week, if not overnight. When this doesn't happen as it rarely does in real life, they get discouraged. They are also influenced by others who like them tried but failed to earn with affiliate programs. The result -- they give up, frustrated. The reality is that nobody becomes rich overnight in internet marketing. You have to work at it consistently. Most important of all, banish negative thinking from your life and believe that if others have succeeded, you, too, can and will. That perhaps is the most important ingredient for your success.
How to Run A Successful Affiliate Program
There are many people who log onto the internet everyday looking for a way to make money online.
They start with all the best intentions, but unfortunately, before they know it they are getting bombarded with information and are simply spinning their wheels.
I completely understand this. There is so much internet marketing information online and once you get started it seems like “information overload”.
Therefore, I will try to keep this as simple and short as possible.
Many people will sign up with an affiliate program promoting the affiliate’s product or program. This makes sense. Starting as an affiliate marketer is probably the easiest way to get started online. There are many affiliate programs out there that will give you everything you need to promote their products or program…Well almost everything.
You see, many of these affiliate sites will give you a website, but you don’t own the site. It is a gateway site. You don’t even own the domain name for that matter.
Being part of one of these programs is not bad though. I belong to several. SFI is a perfect example. I joined their program and have several sites that they gave me to promote their products and their affiliate program.
But if you are truly going to make money with these types of sites you are going to have to do a lot more than simply sign up for their program.
It is simply unreasonable to think that people are going to just stumble upon your site and sign up for your program and start making you money.
There are a few things you need to do if you truly want to make an affiliate program work.
First of all, you must have your “own” web page with your “own” domain name and your “own” host. You will then have links from your “own” site to the other “gateway” site(s). You will promote your gateway site it, but you will promote it through your own site.
There are so many reasons for this I couldn’t possible fit it into this one article, but basically the site is yours to run the way you want to. Think of it this way…it is “your” store and you are selling “their” product.
Your web page could be designed as a short sales letter that focuses primarily on this one program if that is what you choose. Or, you could focus on several affiliate programs and products within the same market. For example, a sales letter with the top 3-5 money making opportunities.
THIS IS IMPORTANT: Either way, promoting one program/product or promoting several, you will not only want to own your own site, you definitely want to be able to “drop in” on potential customers from time to time. What I mean by that is you want to capture email addresses of people who visit your site.
To do so you need to give something away that is of enough value that people are willing to give up their email address and receive something from you week after week or at least month after month.
A newsletter/ezine is perfect for this. Send out a weekly or monthly newsletter on your topic that includes articles, tips, e-courses, bonuses etc. This way you can plug your programs over and over again (not just once).
I know this sounds like a lot…design your own web site and your own newsletter.
However, there are programs available that actually set everything up for you, including a website, an autoresponder, a pre-written newsletter, and even unlimited support.
Plug-in-Profit (PIPS) (http://www.money-teacher.com/pluginprofitsite.htm) is a perfect example. You can have a web site that site is 100% yours to change however you wish. The site comes ready to promote 5 different programs. You could work with as many of them as you want and you can also add your own.
You also get a pre-written newsletter and autoresponder that is also 100% customizable. The newsletter is obviously designed to promote the programs that come with the web site, but you can change it however you wish.
PIPS may or may not be what you are looking for; however, if you truly want to be successful online you will definitely need your own web site and your own newsletter.
They start with all the best intentions, but unfortunately, before they know it they are getting bombarded with information and are simply spinning their wheels.
I completely understand this. There is so much internet marketing information online and once you get started it seems like “information overload”.
Therefore, I will try to keep this as simple and short as possible.
Many people will sign up with an affiliate program promoting the affiliate’s product or program. This makes sense. Starting as an affiliate marketer is probably the easiest way to get started online. There are many affiliate programs out there that will give you everything you need to promote their products or program…Well almost everything.
You see, many of these affiliate sites will give you a website, but you don’t own the site. It is a gateway site. You don’t even own the domain name for that matter.
Being part of one of these programs is not bad though. I belong to several. SFI is a perfect example. I joined their program and have several sites that they gave me to promote their products and their affiliate program.
But if you are truly going to make money with these types of sites you are going to have to do a lot more than simply sign up for their program.
It is simply unreasonable to think that people are going to just stumble upon your site and sign up for your program and start making you money.
There are a few things you need to do if you truly want to make an affiliate program work.
First of all, you must have your “own” web page with your “own” domain name and your “own” host. You will then have links from your “own” site to the other “gateway” site(s). You will promote your gateway site it, but you will promote it through your own site.
There are so many reasons for this I couldn’t possible fit it into this one article, but basically the site is yours to run the way you want to. Think of it this way…it is “your” store and you are selling “their” product.
Your web page could be designed as a short sales letter that focuses primarily on this one program if that is what you choose. Or, you could focus on several affiliate programs and products within the same market. For example, a sales letter with the top 3-5 money making opportunities.
THIS IS IMPORTANT: Either way, promoting one program/product or promoting several, you will not only want to own your own site, you definitely want to be able to “drop in” on potential customers from time to time. What I mean by that is you want to capture email addresses of people who visit your site.
To do so you need to give something away that is of enough value that people are willing to give up their email address and receive something from you week after week or at least month after month.
A newsletter/ezine is perfect for this. Send out a weekly or monthly newsletter on your topic that includes articles, tips, e-courses, bonuses etc. This way you can plug your programs over and over again (not just once).
I know this sounds like a lot…design your own web site and your own newsletter.
However, there are programs available that actually set everything up for you, including a website, an autoresponder, a pre-written newsletter, and even unlimited support.
Plug-in-Profit (PIPS) (http://www.money-teacher.com/pluginprofitsite.htm) is a perfect example. You can have a web site that site is 100% yours to change however you wish. The site comes ready to promote 5 different programs. You could work with as many of them as you want and you can also add your own.
You also get a pre-written newsletter and autoresponder that is also 100% customizable. The newsletter is obviously designed to promote the programs that come with the web site, but you can change it however you wish.
PIPS may or may not be what you are looking for; however, if you truly want to be successful online you will definitely need your own web site and your own newsletter.
Affiliate Programs Can Be Very Beneficial To Internet Market
An affiliate program is, simply defined, a sales job in which you earn a commission. You will be an independent representative of a company, offering their services and products to prospective customers. When one of the customers makes a purchase, you get a portion of the profit. Internet marketers can increase traffi'c to their own web sites and make money form the sales of others through affiliate marketing programs.
Internet marketers can be affiliates for several products from multiple companies, on as many web sites as you operate, in as many businesses as you desire. You don't have to travel to remote locations, yet the internet places you in front of a worldwide marketplace. This gives you incredible diversity in the products you choose, markets in which you do business and neighbourhoods in which to sell, all from the comfort of your own home in front of your computer screen. You could possibly make several sales at once, but you will never have to deal with face-to-face rejection. When doing business on the internet, you don't necessarily need to make sales to earn lucrative commissions. Certain affiliate marketing programs will pay you if someone just clicks on a link you place on your web site, fills out an application, or even requests additional information. And here's the most attractive part - your web sites work for you twenty four hours a day, each and every day.
Commission rates will depend on the types of products or services that are offered. Tangible goods that will have to be shipped to customers will pay lower commission rates than products like e-books or software that can be downloaded immediately. However, 10% of a $600 television is more money than 60% of a $40 software program, so you have to remember to consider the big picture when deciding what affiliate programs to join. For the best affiliate sales experience, you will want to offer products and services that will appeal to the targeted audience of your web site. As an internet marketer, you will need to appeal to the interests of your customers when placing affiliate links on your web site.
There are various ways to join affiliate programs. Some retailers operate their own program, and you will join through the merchant web site. But many internet marketers choose to operate through an affiliate network. These independent companies offer sign-up, payment, tracking and affiliate program management services to retailers and affiliate marketers. A couple of well-known names are Clickbank and Linkshare. Simply perform a search for affiliate programs and you are sure to find more.
Your sales and clicks are tracked by software. It is your job to make sure your links follow the procedures and rules posted by your merchant or affiliate network. Some browsers, a'd-blockers, and coding practices can prevent the tracking links on your web site from functioning correctly, and you might not get credit if one of your clicks results a sale. Most affiliate marketers encounter this problem eventually. When it happens, remember it's not intentional, so do not feel as if you have been victimized in some way. Internet marketing technology is very good, but it's not perfect.
For almost all internet marketers, joining affiliate marketing programs give you a cheap and easy way to get started in an online business. These programs can help you produce income while you learn internet marketing techniques and work towards developing your own product or service.
Two Affiliate programs I recommend. http://edwinc.com/recommends/turboAffiliate
Clickbank Watch out! http://edwinc.com/recommends/paydot
Internet marketers can be affiliates for several products from multiple companies, on as many web sites as you operate, in as many businesses as you desire. You don't have to travel to remote locations, yet the internet places you in front of a worldwide marketplace. This gives you incredible diversity in the products you choose, markets in which you do business and neighbourhoods in which to sell, all from the comfort of your own home in front of your computer screen. You could possibly make several sales at once, but you will never have to deal with face-to-face rejection. When doing business on the internet, you don't necessarily need to make sales to earn lucrative commissions. Certain affiliate marketing programs will pay you if someone just clicks on a link you place on your web site, fills out an application, or even requests additional information. And here's the most attractive part - your web sites work for you twenty four hours a day, each and every day.
Commission rates will depend on the types of products or services that are offered. Tangible goods that will have to be shipped to customers will pay lower commission rates than products like e-books or software that can be downloaded immediately. However, 10% of a $600 television is more money than 60% of a $40 software program, so you have to remember to consider the big picture when deciding what affiliate programs to join. For the best affiliate sales experience, you will want to offer products and services that will appeal to the targeted audience of your web site. As an internet marketer, you will need to appeal to the interests of your customers when placing affiliate links on your web site.
There are various ways to join affiliate programs. Some retailers operate their own program, and you will join through the merchant web site. But many internet marketers choose to operate through an affiliate network. These independent companies offer sign-up, payment, tracking and affiliate program management services to retailers and affiliate marketers. A couple of well-known names are Clickbank and Linkshare. Simply perform a search for affiliate programs and you are sure to find more.
Your sales and clicks are tracked by software. It is your job to make sure your links follow the procedures and rules posted by your merchant or affiliate network. Some browsers, a'd-blockers, and coding practices can prevent the tracking links on your web site from functioning correctly, and you might not get credit if one of your clicks results a sale. Most affiliate marketers encounter this problem eventually. When it happens, remember it's not intentional, so do not feel as if you have been victimized in some way. Internet marketing technology is very good, but it's not perfect.
For almost all internet marketers, joining affiliate marketing programs give you a cheap and easy way to get started in an online business. These programs can help you produce income while you learn internet marketing techniques and work towards developing your own product or service.
Two Affiliate programs I recommend. http://edwinc.com/recommends/turboAffiliate
Clickbank Watch out! http://edwinc.com/recommends/paydot
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